POKER PURE MALT

^{Packaging

several media

Category
visual systems,
beer}

For the new "Pure Malt" special edition of the popular Colombian beer "Poker", I set out to create a simple yet bold design with the existing elements of the brand. The playful repetition of the words PURE MALT and of poker card symbols proved to be a great way to create appealing visual patterns and communicate the essence of this new beer: Poker is pure malt and nothing more.