The Victim

(La Víctima)

Poster
70 cm x 100 cm

Category
Institutions,
Non-Profit Organizations


“The Victim” is a play by Mario Ribero about the internal armed conflict in Colombia. It portrays the war in Colombia as an endless loop in which each actor involved in the conflict (whether victim or victimizer) is, in turn, a victim of some other actor involved.

The client wanted a poster for the promotion of the play and I decided to turn it into a metaphor for this premise by using a simple but powerful black and white contrast.



Year
2019
 
Design studio
Lip

Creative Direction
Lucho Correa

Art Direction & Design
Camilo Baquero

Client
Fundación Acción Interna.
This NPO promotes second chances for the prison population in Colombia



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designed by Trashumantes